Annual BASH event goes virtual, opening online auction to wider audience

By Olivia Wyles, American Red Cross volunteer

May 15, 2020- Each spring, the American Red Cross of Heartland, Stark and Muskingum Lakes holds a military-themed live and silent auction called BASH—loosely themed after the 1970s show “M*A*S*H*.” While the event is normally held at the MAPS Air Museum on the campus of the Akron-Canton Airport, in an effort to adapt to the current global health situation, this year’s BASH auction will take place virtually. The annual event raises tens of thousands of dollars to advance the mission of the Red Cross in Northern Ohio.

This year, BASH will be held online using a mobile auctioning platform called OneCause. In light of the current pandemic, the event has been rechristened, “BASH: Mission ImPossible. Not only will BASH continue amidst the recent challenges, but it will be available to more attendees than ever before with free and unlimited admission.

All of Northern Ohio’s past donors and volunteers will receive an email in the coming weeks. But everyone is invited to participate in this year’s event and can register by following the instructions at: redcross.org/bash20.

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More than 50 amazing items will be featured this year along with the chance to win a ride in the Goodyear blimp. You will have the ability to place and track your bids from wherever you may be; as long as you have an internet connection and a device with a browser, you can participate!

“We appreciate all the support we get from our partners and donors, who make BASH such a smash every year,” said Kim Kroh, executive director of the Red Cross of Heartland, Stark and Muskingum Lakes. “The money raised through the auction every year helps us provide essential services to people who experience disasters like home fires.”

The auction will open on May 30 at 4 p.m. with a Facebook live kickoff at Facebook.com/NOHRedCross , hosted by Emmy award-winning journalist and current children’s book author Denise Dufala, and will continue until June 3 at 4 p.m. On opening day, those who are registered will receive a text message with a link that will allow you to start bidding. The home screen will allow you to browse different categories of items and you can search for specific items. The platform makes it easy to select the highest price you’d like to bid. Then you will receive alerts letting you know where you are in the bidding process. You’ll even receive a text message when you are no longer the highest bidder. At the end of the auction, you can view what you have won and pay directly through the site. Another way to participate, without bidding, is the ability to simply donate to the organization through the platform.

Some may have experience with similar online platforms while others may not. The important thing to remember is that we are all learning and experimenting together during this unprecedented time, but these adaptations are done with one goal in mind: “to raise money to help prevent and alleviate human suffering in the face of emergencies during this pandemic.”

Mark your calendars for May 30 and invite all of your friends and family to participate in our BASH: Mission ImPossible event! We are looking forward to embracing this challenge while social distancing to continue helping those around us amidst the pandemic.

If you have any questions regarding the event, do not hesitate to contact Sarah Leonhard at sarah.leonhard@redcross.org.

Edited by Glenda Bogar, American Red Cross volunteer

 

 

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