Donating to the American Red Cross this Giving Tuesday can double your impact

Every donation, no matter how small, helps save lives, as #HelpCantWait

By Tim Poe, American Red Cross volunteer

Tomorrow, November 29th is Giving Tuesday, a day which encourages and celebrates local giving, generosity, and humanity. This year, the need for charitable giving and the American Red Cross mission is as vital as ever. 2022 has been a year of crisis for families and communities here in Northern Ohio and throughout the world.

For this year’s Giving Tuesday, the Red Cross is issuing a matching gift opportunity for all donations made at redcross.org. Sponsored by the Coca-Cola Company, all donations made – regardless of designation – will be matched dollar for dollar up to $250,000.

Even small donations have a major impact. A donation made through redcross.org can be as little as $10, yet provides tremendous hope in a time of crisis or helps prevent disaster. A few examples include providing a smoke alarm and fire safety education; aiding someone to learn CPR; assisting a family with a meal, supplies, and safe place to stay after a home fire; helping someone receive a lifesaving blood transfusion; and aiding a family contact a deployed member of the military during an emergency.

In addition to donating at redcross.org, you can text “REDCROSS” to 90999 and give $10 to American Red Cross Disaster Relief, which will appear on your wireless bill, or call 1-800- HELP NOW (1-800-435-7669).

As a Red Cross volunteer in various capacities, I can attest to the impact these donations have on people’s lives, as I have often seen the moment when people who have experienced a disaster realize they have support, that others care, that they will be able to recover and move on.

And help is needed. The climate crisis is increasing the frequency and intensity of natural disasters. So far in 2022, the Red Cross has responded to 15 billion-dollar disasters, more than twice the number that struck annually two decades ago. Internationally, global conflict and Africa’s hunger crisis have devastated millions, and the Red Cross has provided humanitarian aid in more than 108 countries this year.

Last January, the Red Cross experienced its worst blood shortage in over a decade, due to ongoing collection challenges and varied hospital demand during the pandemic. While the crisis was overcome, thanks to generous blood donors, the need for blood is constant. Hospitals in northern Ohio, as everywhere, need a reliable supply of blood to aid those in an accident, parents with complicated childbirths, individuals battling cancer, and people with sickle cell disease.

You can also help the Red Cross through donating blood or exploring volunteer opportunities.

Whether you care to donate finances, blood, or time, doing so will help the Red Cross continue its crucial, lifesaving mission.